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Self-proclaimed Financial advisor Explains How Hip Hop Culture Helped Supreme To Make $1 Billion

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Self-proclaimed Financial advisor, Rashad Bilal,goes in on how Hip Hop Culture helped Supreme turn a regular skateboard brand into a $1 Billion Dollar Company

It’s hard to explain The Diplomat’s cultural impact, If you didn’t grow up in the 2000s. You had to experience it to know how big they were. Their fashion influence moved the culture.

That was the main reason why Supreme wanted the diplomats on their apparel. The photoshoot that took place in 2006, led to one of the most popular and lucrative tee shirt serie of all time; The photo Tee.

But is he right ?

It is true that this particular serie, is part of the most iconic item in the Supreme collection. Today tees are reselling on eBay for as much as $2,500.

From that one photo shoot and t shirt launch, Supreme has skyrocketed. Rashad emphasize the fact that Supreme develloped their cult following with people that will spend anything for their products from this venture.

Last year, rumors satrted circulating that the Carlyle Group purchased a 50% stake in the brand for a record amount of $500million. Which put the companies’ value at $1billion.

Counter-Argument

Despite the brilliant comments Rashad Made during the argument. We can’t agree that Supreme could be resume to one particular piece.

As Supreme Fanatics here at DrillKing, we can’t forget that the brand has been releasing weekly capsule collection for the past 20 years, with the brand mainstays such as Louis Vuitton, Nike, Jordan, …

But we will agree that that particular move was genius.

While Rashad is pointing Hip Hop’s marketing mistakes. Still writing

FASHION

Kanye West Announces YEEZY Gap 10-Year Partnership

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Kanye West has made his long awaited return to Twitter to officially announce an upcoming partnership between YEEZY and Gap. The full collection is titled YEEZY Gap and is set to make its debut in early 2021. Kanye also tweeted a first look at what to expect from the new joint project complete with the caption “#WESTDAYEVER,” while Mowalola Ogunlesi announced her appointment as the project’s design director.



According to a statement issued to The New York Times, the YEEZY design studio under Kanye’s creative direction will produce “modern, elevated basics for men, women and kids at an accessible price point.” The direction from Kanye will also cover how YEEZY Gap is presented in physical locations and the Gap web store.

You might also like: How Does Supreme’s Ostensible Demarketing Strategy Works ?!

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FASHION

Jacquemus Drops Futuristic Tortoiseshell Sunglasses

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Jacquemus has just released a new pair of shades for the bright summer days ahead. The frames take on a futuristic shape that are made with a traditional tortoiseshell acetate pattern.



The futuristic shape is further enhanced with pink lenses, gold-tone hardware, and brand engraving at the top of the bridge. Priced at $310 USD, these sunglasses can be found now over at BROWNS.

You might also like: How Does Supreme’s Ostensible Demarketing Strategy Works ?!

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FASHION

Amazon and Valentino Join Forces in a Lawsuit Over Counterfeit Shoes

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Amazon and Valentino have filed a joint lawsuit against Kaitlyn Pan, a New York-based women’s shoe retailer that is being sued for replicating the Italian fashion house’s shoe designs, including its signature Garavani Rockstud shoe, and using the Tech giant’s platform as one of its retail points.



Amazon, who has shut down Kaitlyn Pan’s account on its platform back in September 2019, has commented, “Despite multiple notices of infringement and a cease and desist order, Kaitlyn Pan continues to import, distribute, sell, and offer infringing products on kaitlynpanshoes.com,” and has “flagrantly and willfully disregarding Valentino’s intellectual property” by attempting to apply for trademark in the U.S. for the studded shoe design.

You might also like: How Does Supreme’s Ostensible Demarketing Strategy Works ?!

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